If these three books don’t fire you up and get you inspired to really work your business in 2010, then you’re probably on vacation. Anyone with a knack for business, be they conglomerate, cottage or entrepreneurial, these new releases are sure to set the business wheels in motion. Fast motion.
Six Pixels of Separation by Mitch Joel
With the internet taking the communications motherlode of this web-wide-world, it’s no surprise a subtitle like Everyone is connected. Connect your business to everyone, sure gets the business fires glowing. From big business to one-woman-shows, there’s no underestimating the power of internet connection – both direct and indirect – to fan the fire of success. So how do we maximise our efforts and where do we turn when network connections fizzle?
Mitch Joel, president of Twist Image and the ‘rockstar of digital marketing’ tell us how by sharing his fascinating and savvy secrets in a book 21st century entrepreneurs have been waiting for. Joel takes a brand new perspective in Six Pixels, intimating the astonishing fact that personal branding is overtaking corporate branding via the virtual world – and how you, too, can make the most of the exciting opportunities to be found in digital media.
Hachette Australia, A$35RRP
YOU CAN BUY THIS BOOK ONLINE AT:
Angus and Robertson Online – A$41.95 Hardback
Start Me Up! by Sonia Williams
Without wanting to openly revert to that old Rolling Stones tune, the catchy title of this new book by Sonia Williams, author of Show Mummy the Money!, serves up a feast for those with a hunger for business success, especially those with home-based or entrepreneurial enterprises.
Almost 320,000 new businesses launch themselves headlong into the marketplace every year in Australia, making Aussies a creative and entrepreneurial bunch, but what sets successful ventures apart from the rest? And how can you turn your ideas into a money-spinner?
Given the relatively shaky economics of recent times, William’s book is timely. In Start Me Up!, she shares over 100 effective ideas for starting a business, including information on current worldwide trends, technological opportunities and how to formulate a business plan that really works. No more excuses!
Exile Publishing, A$29.99RRP Start Me Up! is available from the publisher, with free postage.
YOU CAN BUY THIS BOOK ONLINE AT:
Angus and Robertson Online – A$24.95
Amazon.com – due for release in USA June 2010
How I Made My First Million by Nick Gardner
While many women in small business struggle to break even and some attempt to recalibrate post-GFC, reaching for the stars of financial success may seem like a pipedream. Sometimes, however, just reading the inspirational stories of those who were once in a very similar row-boat to ours is enough to give us hope. Hope leads to confidence, confidence to action, action to a quick-smart boat upgrade. 40-foot cruiser, anyone?
In How I Made My First Million, author Nick Gardner takes us through a series of interviews with some entrepreneurial types who’ve made it big – squillions big, and often via the simplest of ideas.
Twenty-six successful Aussies including Danial Ahchow of Service Central, Shelley Barrett of ModelCo and Denis McFadden of Just Cuts, spill the beans in these inspiring snippets of small-biz-made-good. Not only will readers feel motivated, they’ll also learn a thing or two, with a selection of Golden Rules rounding out each chapter.
The book may cost $25, but this insider info is priceless.
Allen & Unwin, A$24.99RRP
YOU CAN BUY THIS BOOK ONLINE AT:
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