Australian Women Online

One of the reasons women are doing so well in business is their ability to connect with clients. When Zuraida Ariffin built her business – Zuraida Ariffin Wealth Creation – around strong client relationships and personalised financial advice that focuses on the individual, she knew she was onto a winning formula. Indeed, her professional efforts [...]

Lynette Mattke may have conceptualized PicPocket Books only a year ago, but her pocket business is already growing into something grown-up size. Wanting to bring quality picture book literature to digital media, Lynette’s fabulous vision now allows children aged 2-8 to take their favorite picture books on the go—especially practical for travel, where it’s impractical [...]

Like many mothers keen to get back into shape after baby, Canberra-based Jenny Tiffen was driven to find ways to incorporate a weight loss and toning regime into her life as a young mum. Unable to find anything that suited, Jenny opened her own company and now trains dozens of other women wanting to gain [...]

Amanda Griscti and Jennifer Madz (pictured) are new to the online scene. Launching their site – Ms & Mrs – only last month, this dynamic duo were inspired to create a site that stockpiled the myriad advice and solutions women pass on to each other via friendship, business and everyday contacts. A sort of collective [...]

When brand new entrepreneur Vanessa Stubbs scoured the stores for attractive gift bags last Christmas, she took her search online – a search that yielded a questionable range of “…tie-dyed or organza drawstring bags, library-book style bags or good ol’ paper-based bags…” Disillusioned, she dragged out the sewing machine and made her own re-usable gift [...]

In just one year, mother and self-employed businesswoman, Julie Nichols, has managed to build a small business into one of Canberra’s most successful retail enterprises – the Canberra Handmade Upmarket. Handmade market runs four times a year and attracts over 100 retailers and an astounding 10,000 shoppers. Julie sat down with AWO to tell us [...]