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10 Ways to Build a List

Doing business the traditional way or online would not be complete without clients or customers. Whether you’re selling a product or service, you will always have to attract people to what you’re offering and encourage them to take action. Generating more clients is a priority for any business and should be done consistently. There are…Read More


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Small Business Promotion 101

Written by Johanna Baker-Dowdell, who was recently named by TweePR in the Top 10 of Australia’s most followed PR professionals, The 21st Century Guide to Promoting Your Small Business eBook is packed full of tips to help business owners get their brand noticed. The ebook includes topics such as promoting business expertise, writing media releases,…Read More


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Women in Business: Bianca Kristallis from Pamper Hamper Gifts

After growing up as a hoarder of Christmas presents, Barbie Dolls, makeup and shoes, Sydney businesswoman, Bianca Kristallis (pictured), made the decision to turn her passion for detail and luxury into a career. Tired of outdated, tacky and one-dimensional gifting options, Bianca wanted to breathe new life into the gifting service one immaculately tied ribbon…Read More


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Book Review: Save It – Easy Ways to Save Money

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It’s very telling of the type of society we live in that the author of this comprehensive new book had to preface her work with a bunch of caveats under the title ‘The Legal Stuff’, asserting her right to take no responsibility for the ‘failure’ of any of her money-saving tips. It’s ‘very telling’ in…Read More


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Carol Jarred Named Franchise Woman of the Year 2009

Director of Price Attack Franchising, Carol Jarred (pictured), has been declared the 2009 “Franchise Woman of the Year” at the Franchise Council of Australia’s (FCA) Awards Evening. Carol Jarred co-owns the 128-store strong national company, which specialises in professional hair care, with her husband Barry Jarred who is the Managing Director. Carol said she had…Read More


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New Website for IT Recruitment

Fairfax Media in Australia and CBS Interactive have joined forces to develop itjobs.com.au – a dynamic new website dedicated to IT recruitment. Fairfax Media is the largest integrated metropolitan, rural and regional, print and online digital media company in Australasia, with publications and websites in every State and the ACT in Australia, and throughout New…Read More


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Keeping House for Modern Day Kids

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Oh boy, my kids could pass for the Queen of Lackadaisical Land and the Sultan of Lazytown. Have you been to these places? I visited briefly when the heavens opened and delivered us an ‘ayi’ [read: cook/maid] during our posting in Beijing. Since coming back to Real Life, however, in the magical land of Aus, it…Read More


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